It is the chicken before the egg of the online industry.
Which comes first usability or SEO?
Designers and developers often take one stance on the issue, and SEOs another. I am not sure there is a right or wrong answer. Despite how many in our industry present information the only way we can quantify any degree […]

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I am a slave to writing about things that I see and do in my everyday SEO efforts or searching.
To me theory often fails to show value in terms of dollars. And I am in this business to make dollars.
I have been doing a lot of eCommerce searching lately since my birthday is coming up […]

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Optimizing a site for search often revolves around your ability to gain links from high quality sources.
Protecting your brand on the web is often connected to your ability to quickly and transparently address issues that may soil your reputation.
Both of these important Internet marketing tactics, need to be cultivated through a healthy foundation of market […]

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I just returned from SES Toronto where I had the privelage to participate on a panel with Lee Odden and Chris Winfield on Twitter.
It was a great session and a great experience all around. I was able to speak with some of the top minds in search and social media, about what they are doing […]

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I had an epiphany while working on a site yesterday, and as most lessons come from life, I thought I might as well turn it into a blog post.
The reality of SEM is that creating PPC accounts that yield a high ROI can often be more difficult than basic organic optimization.

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