by Brandy Eddings
(Another awesome guest post by Brandy Eddings, CEO of New Edge Media. I love it, she makes me look smart)
I’m going to run with the football theme again, writing the last one I thought of another analogy that I started using with my clients that works really well.
Football coaches have tough jobs. They […]

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by Brandy Eddings
This is a guest post by Brandy Eddings.  She is one of the brightest young minds in paid search and SEM. She is the owner of New Edge Media, an SEM company based in Texas. She is also speaking at Scary SEO in October.
Duplicate Keywords = Too Many Players on the Field
Use the […]

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This post will seem like a rant in spots, but if you stick with it I think some of you will be inspired enough in your efforts to fill your pockets with a little extra coin; the only result that matters in our industry.
I read a post by Lisa Barone at BruceClay.com entitled Don’t Be […]

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Maybe this will become all that Snydey Sense is. One list after another of people I like.
If that happens someone put a pillow over my face while I’m sleeping.
The reality of the situation is that I wrote the last piece with six specific individuals in mind, and none of them happened to be women. There […]

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It is the chicken before the egg of the online industry.
Which comes first usability or SEO?
Designers and developers often take one stance on the issue, and SEOs another. I am not sure there is a right or wrong answer. Despite how many in our industry present information the only way we can quantify any degree […]

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